The best sales techniques for new small businesses

Whether you’re selling a product or service, starting with the right mindset and attitude can be the difference between make and break. Know who you are, your brand, your valued purchaser, and where you fit in the market. According to EMBROKER, about 90% of start-ups fail to make it past year one. And about 14% […]

HubSpot vs. Salesforce: Which is best for your business?

With so many options available, choosing the right software to properly and effectively support your business can leave you feeling overwhelmed. The correct customer relationship management (CRM) system could propel your business into the stratosphere; conversely, the opposite could also be true. So, where does that leave you? HubSpot marketing hub vs. Salesforce marketing cloud […]

Why companies who hire remote employees are thriving

A remote employee is essentially an extension of your existing team. However, they work from a remote location and will typically not visit your office at any point. Companies that hire remote employees are thriving because hiring remotely gives you access to a far broader talent pool versus hiring locally. Additionally, you won’t have to […]

How hiring a virtual assistant is a massive productivity boost for entrepreneurs

Being an entrepreneur in any industry takes passion, grit, and determination. The hustle that goes with it is often glamourised, but the truth is, the daily grind to keep a small business afloat is really hard work, though some of the most rewarding work you’ll get to do in your life. At any given time, […]

Top eCommerce trends to keep an eye on in 2023

If you own an eCommerce brand, it’s essential that you stay on top of emerging trends so that you’re always a step ahead of the rest. We’ve reviewed and analysed all the data and predictions for eCommerce in 2023 to provide you with some insight into what you should look out for in the coming […]

Why companies who hire remote employees are thriving

A remote employee is essentially an extension of your existing team. However, they work from a remote location and will typically not visit your office at any point. Companies who hire remote employees are thriving because hiring remotely gives you access to a far broader talent pool versus hiring locally. Additionally, you won’t have to […]

Why you should map audience personas for your online store

With more businesses moving online and the ever-expanding vastness of the Internet, it’s becoming a cluttered space where eyeballs and attention are the biggest commodities. The most effective way to stand out is to start by carefully defining audience personas for your online store. The key thing to bear in mind here is that if […]

Our top productivity hacks for 2023

Another year winding down, another attempt at upping your productivity for the new year. If 2022 was anything, it was a full return to the way things always were, only harder, better, faster for many of us. It can get a little overwhelming at the best of times, but here we share some productivity hacks […]

How to effectively hire and manage remote employees

When the world harmoniously moved over to what we now call “the new normal”, remote work was already starting to carve out a significant space for itself in the working world. When we all became confined to certain spaces, the remote work industry skyrocketed and has continued its upward trend. It remains and has always […]

Should life coaches use email marketing?

Email marketing is a powerful tool. It’s the perfect way to generate and nurture leads and is also the ideal way to gently nudge potential clients through your marketing funnel. Did you know that email marketing has a return on investment (ROI) of up to 42%? In other words, by simply spending some time putting […]